Secret Hopper

Mystery Shopping and Consulting for Craft Beer Businesses

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How Engagement At Your Brewery Affects Your Guests' Spending Habits Elsewhere

It should never be taken for granted that your tasting room is the epicenter of your brand. Whether your staff is serving a first-time guest, or a frequent visitor, their visit is not only impacted by the quality of your beer, but also the quality of their experience. With so many great drinking establishments readily available, you should strive that your guests enjoy their visit at your brewery, but also crave your beer when not there.

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