Raise your hand if you like to wait in line. Exactly. No matter where we are, we like to receive our services, our products, and especially our beer as quickly as possible. Despite everyone’s general opposition to waiting, sometimes it’s unavoidable. So instead of simply chalking up a guest’s wait as part of the process to get a drink, ask yourself, how can you make your line a positive part of the experience?
Read MoreGuests come to your taproom for connection. While service is important, true hospitality goes beyond handing someone a pint. QR codes don’t replace staff engagement—in fact, when used alongside strong service, they increase sales. Meet your guests where they are. Give them options. And always, always ask the question.
Read MoreYou already know we love physical menus. We’ve conducted prior studies that demonstrate the standalone value of physical menus and the benefits of offering this option as part of your overall menu strategy. We are also strong advocates for providing food in taprooms. When someone asked us, 'Are breweries with food more likely to have physical menus?' we knew we had to investigate.
Read MoreA menu is a vital educational tool in your taproom and has the power to increase customer spending.
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